When you tell your story, you give people the opportunity to help you, so you can gain clarity about the business you want to build.
Michael Jamin wants to empower you to grow your business by telling your story to anyone who will listen!
He’s the owner of Cardboard Rocketships, a consultancy that helps business tell their story like a professional screenwriter because that’s what Michael did for 20+ years! He wrote and produced for shows like Just Shoot Me, King of the Hill, Beavis & Butthead, Rules of Engagement and Brickleberry.
He’s also the director of marketing and communications of TwirlyGirl, a fashion company founded by his wife Cynthia, after she started making dresses for their daughters she wanted them to love.
Lot of great lessons in our conversation including:
- How Michael managed to get into such a competitive industry like screenwriting.
- Why he says that there’s no such thing as a 9 – 5 job anymore.
- What got him started thinking about helping businesses, even when he felt like he knew nothing about it.
- When he and his wife knew it was time to pivot and start seriously scaling TwirlyGirl.
- How he defines a story and why it’s so important to articulate that.
Life Skills That Matter In This Episode
- Tell your story
- Reframe your mindset
- Embrace discomfort
How Michael Works and Thinks
- Wake up time: Around 6:00 am
- Ideal work environment: Alone working at his computer.
- Regains focus by: Telling his own story and learning more about himself.
- 90-day goal: Finding a way to starting introducing a women’s line for TwirlyGirl on their own terms.
“I was willing to give before I got.”
“If you wanna relate to somebody, it’s their weaknesses, it’s their vulnerabilities, that’s the stuff that we all have in common.”
“There’s always a creative solution to every problem.”
Want to improve how you write and communicate with others? Michael shared this special nugget of advice:
No cliches, ever. They’re inauthentic so find your own way of saying whatever it is you want to communicate!