It’s changing your identity. How you view yourself, as well as how others view you.
Christa King has changed her identity quite a few times, from high-powered hospitality exec to hypnotherapist and then back to consulting for the hospitality industry to help fund her latest business FitlandiaFitness.
She’s designed a holistic online fitness program to help you get in shape once and for all through what she calls “mind zoning.”
If you want to change your physical appearance, you gotta change your thoughts. Same goes for making the transition from employee to self-employment.
I’m so flattered by the detail with which Christa shares the rebuilding of her professional identity and how she’s now integrated them all to become her whole self!
There are many lessons that pop up in our conversation, but here are a few, in particular, to listen out for:
- Regulate your income as you transition between work opportunities.
- Why you need to stop ignoring your inner voice.
- Why it’s so important to hang out with other entrepreneurs if you want to become one yourself.
- The connection between your gut and your mind.
Life Skills That Matter In This Episode
- Build community.
- Embrace discomfort.
How Christa Works and Thinks
- Wake up time: 5-7 am
- Core work habits: Plan, move, and eat healthy, whole food meals
- Ideal work environment: A collaborative office space
- Book recommendation: Traction: How Any Startup Can Achieve Explosive Customer Growth by Gabriel Weinberg and Justin Mares
- Favorite productivity tool: Panda Planner
- 90-day goal: Get 600 new paying members for Fitlandia
“I was 23 years into a corporate career, and I had no clue who I was.”
“I wasn’t living my essence, so I Googled ‘soul retreat’.”
“Be humbled by what you don’t know and start searching for your community.”
“If you are going to support your mind, it starts with your gut.”
If you are considering building a paid membership community, Christa offers this advice:
1) Research the content strategy of your competitors.
2) Talk to your family and friends about your product first.