Today we’re talking about the most taboo subject of all, sex.
Mia Davis shares how she has built a business be creating conversation around a subject most people are embarrassed to talk about, sex.
She grew up in a fairly religious and conservative environment. To remove the stigma of talking about sex she created tabú.com a sex ed catalog about everything high school sec ed never taught you.
As we got into our conversation, I was struck by the similarities of our work. We are both trying to get people to get honest with themselves by becoming comfortable with themselves.
Mia talks about sex and I talk about getting you to do the work you really want to do. Both are subjects that can no longer be taboo.
Lot of great lessons in our conversation including:
- How Mia uses her conservative upbringing to help connect her with a broader array of people.
- What she learned about building online communities while working at Salesforce.
- How she pivoted her business to make it financially sustainable from her original idea.
- Learn what Mia means be “no margin, no mission” when getting your business off the ground.
Life Skills That Matter In This Episode
- Build your community
- Embrace discomfort
- Tell your story
How Mia Works and Thinks
- Wake up time: Around 7:00 am
- Core work activities + habits: 1) Focusing on the business, avoid getting distracted. 2) Talking to people and creating more connections. 3) Being creative and constantly thinking about ways to move the company forward.
- Ideal work environment: Anywhere she can have headphones in and listen to music.
- Regains focus by: Connecting a variety of experiences and thoughts to the business.
- Turns off business focus by: Watching Real Housewives.
- 90-day goal: To have a presence on more college campuses and extend the reach to more sex educators.
“People only want to share the highlights, but I think that a lot of people actually experience a lot of lows that they don’t feel comfortable talking about.”
“You can reach more people, you can have greater impact if you actually are able to sustain a money making business.”
When building an online community, Mia identified these as the most important things to focus on:
1) Lead by example and set the tone of the community yourself when you’re starting it.
2) Don’t underestimate the importance of moderation and make sure community managers have the tools they need to do their job effectively.